Agenda / Program


Theme: Building dynamic institutions in the new networked world 

Day 0 – Monday 28 September 2015
20:00-22:00 Private dinner for all sponsors, The Faculty Club, University of Athens
Day 1 – Tuesday 29 September 2015
08:00 - 08:55 Registration in the foyer (L - 2) Megaron, Athens International Conference Centre (MAICC), The Athens Concert Hall
08:55 – 09:00 Call to order: Ralph Evans Master of Ceremonies, Banquet Room, Megaron, The Athens Concert Hall
09:00 - 09:10 Importance of the Summit to the Greek Economy: Efthymios Vidalis, Secretary General, SEV
09:10 – 09:20 Welcome by Summit Co-hosts and Summit theme: Evangelos Angeletopoulos & Dr John Gattorna
09:20 – 09:50 Opening Address: Prof. Richard Wilding OBE
09:55 – 10:55 PANEL 1: Using 'design thinking' to evolve new supply chain configurations.
The days of ‘inside-out’ one-size-fits-all supply chain thinking are dead and buried. Replacing this out-moded and always flawed concept is the more enlightened ‘outside-in’ thinking based on design thinking principles. And just in time too, for the world has become a dangerous and complex place to do business in. This panel will discuss the application of design thinking principles to supply chain design and operation, and the benefits that flow thereof.
10:55 – 11:20 Morning coffee/tea break and socialise ideas, Banquet Foyer
11:20 – 12:30 PANEL 2: Achieving 'end-to-end' digitization in your enterprise supply chains.
Driven by a combination of consumer demand and the development of new information and communications technology (ICT), the world is rapidly transforming. This process is called digitization.’ As supply chains have evolved from traditional models to inter-connected networks, the pressing need for clean data, visibility, and speed along these supply chains has brought about the new era of ‘digitization’. The digitization trend has enabled firms to move away from the flawed concept of one-size-fits-all supply chain design, to the new multiple supply chain design configurations variously called ‘tailored’ or ‘dynamic’. Now customers can not only access products and services through several different channels, they can also be physically fulfilled through a matching array of different supply chains according to their particular need at the time and propensity to pay. The result: happier customers, serviced to their satisfaction; and happier enterprises because the new finely tuned alignment allows them to achieve better margins while serving customers (through lower costs-to-serve and higher sales revenues).
12:30 – 13:30 Lunch and relax, Banquet Foyer
13:30 – 14:40 PANEL 3: ‘Big data’ and ‘Big calculations’ to reduce complexity in enterprise supply chains.
The quality of data is a perennial challenge for supply chain management, but that challenge has become a whole lot bigger. The outright failure of conventional ERP systems to deliver transactional data in a consistently intelligible form suitable for managing supply chain operations has highlighted the pressing need for companies to build new data analytics capabilities in-house, and urgently. The accessibility and especially the consistency of a Firm’s master data is an essential building block for enhanced supply chain performance and performance monitoring. Add to this, a veritable deluge of transactional data coming at the Firm from all sources (video and social media; mobile signals; purchase transactions; point-of-sale; mapping and GPS; and sensors in all formats), and you have the makings of what is being called ‘big data’. The good news is that we now have the technologies and analytical tools to extract new and valuable insights from this veritable sea of data. By harnessing these newly available technologies we can drive productivity increases along the entire length of enterprise supply chains.
14:45 – 15:30 Special e-Commerce session: Solving the ‘Returns’ conundrum in the new networked world; plus tool demonstration
15.30 - 16:00 Afternoon tea/coffee break and socialise ideas, Banquet Foyer
16.05 - 17.10 PANEL 4: Coping with major ‘un-planable’ disruptions in enterprise supply chains.

Sudden unexpected failures in supply chains can be due to multiple causes, including:
  • Disruptions: natural disasters, terrorism, and war;
  • Delays: due to inflexibility of supply;
  • Systems: failure of technology infrastructure;
  • Forecasts: inaccurate forecasts, lack of forecasting;
  • Capacity: capacity inflexibility; and the list goes on.

So many risks abound in the way supply chains are designed and operated. For instance, if lean principles are taken too far, and stocks of components and finished goods in the pipeline are reduced to very low levels to cut costs, it will become susceptible to even the smallest disruption in supply or fluctuation in demand. In these situations, it is prudent to hold reserves of inventory along the supply chain in different stages of completion. This in-built redundancy costs money, but has to be offset against the cost of lost sales and lost customers through non-supply. Given the rise in terrorism, which has injected even more uncertainty into the operation of global supply chains, the solution is to put much more forethought into developing risk mitigation strategies, before something happens. The panel will surface and debate such strategies

17:15 - 18.25 PANEL 5: Campaign supply chains – bridging the gap between the supply base and project customers.
One type of supply chain that has so far escaped formal attention is that which services the construction of major capital projects. We call this type of supply chain, Campaign, because we’re talking big: big in scale, big in complexity, big in dollars. And long in timeframe. To top it off, each one is unique. Capital projects can be Greenfield industrial sites or Brownfield projects, involving major overhauls of existing industrial facilities. It’s surprising that for such a rich industry – where an estimated US$1 trillion is spent in any one year, the construction industry has been relatively stagnant in its innovation compared with the strides made by other industries. To be brutal, ‘construction has historically been a slow, no-learning industry.’ Why this is so, and most importantly, what we can do about it, is what we’re investigating in this panel.
18.30 - 19.15
Special guest address: Dr Rakesh Singh, Chairman, Institute of Supply Chain & Management, India, Overcoming ‘last mile’ challenges to reach consumers in India’s 600,000 villages'
Rural markets provide a vast opportunity for MNCs in India. In the past companies have been flirting with rural markets without much commitment. There are three important flows in rural markets. Urban to rural for consumables and expendables; urban to rural for agricultural inputs; and rural to urban for agricultural produce. Rural and agricultural marketing suffers from poor infrastructure, and credit constraints, making the cost of reaching rural markets high. Farmers on the other hand do not easily find access to markets, directly leading to lower realization for their products. Many corporates have taken initiatives to tap rural markets, without much success. This address suggests a collaborative supply chain model which incorporates these flows. It also evaluates initiative by TATA, MAHINDRA and ITC, and suggests the way forward.
19.20 - 19.45 Transfer by bus to Zappeion Hall 
One of Athens’ most important buildings – both in history and architecture - the Zappeion first opened in October 1888. Located in the heart of Athens, it is used for private and public functions. The Zappeion was used during the 1896 Summer Olympics as the main fencing hall. A decade later, at the 1906 Intercalated Games, it was used as the Olympic Village. It served as the first host for the organizing committee (ATHOC) for the 2004 Games, from 1998 to 1999, and served as the Press Centre during the 2004 games. A number of historical events have taken place at the Zappeion, including the signing of the documents formalizing Greece's accession to the European Community in May, 1979, which took place in the building's marble-clad, peristyle main atrium. The head of Evangelos Zappas is buried underneath his statue which is located just outside the Zappeion.
19.45 - 21.45
Launch of new ‘thought leadership’ book: Dynamic Supply Chains (3e),and cocktails at Peristillo of Zappeion Hall 
21:45-          Free Evening
Day 2: Wednesday 30 September 2015
 08:00– 09:40 BREAKFAST in Conjunction with 
PANEL 6: Perspectives by influential women leadership in global supply chains.
Women are increasingly playing pivotal leadership roles in private and public enterprises, and the armed forces, at a global level. This panel is comprised of women who have all achieved outstanding success in their careers in the supply chain domain, and in the process, demonstrated exceptional leadership. The objective of this session is to share their experiences and challenges along their respective journeys to where they are today, and take a look at what lies ahead. As more women have entered the fields of engineering, manufacturing, operations, procurement and logistics, we see an increasing number of women in influential leadership roles in supply chain management. More women are graduating from operations-based curriculums and learning institutions, and these women are moving experientially through their respective careers. Some are now running large parts of corporate enterprises and even entire global supply chains. To be qualified for these roles is not gender-based, but rather experiential-based, and we see more women with the key experiences required to be considered for these senior supply chain roles. We will hear from several women who have become successful supply chain senior executives and the key competencies, know- how’s and experiences that have given them the opportunity to lead. This topic applies to anyone who wants to be a supply chain leader of the future.
09:40– 09:50 Short interlude while room is cleared and prepared for following panels
09:50– 10:55 PANEL 7: Smoothing global trade flows through improved compliance and security protocols.
Essentially, this topic is about how to address the impediments to world trade, across country borders. The solution here is not more government regulation- quite the opposite. Instead, the suggestion is to map the major bilateral flows between pairs of major trading countries, and seek to apply some of the dynamic alignment thinking featured in Gattorna’s book and a later panel- at the macro-trade level. Tax, transfer pricing in multinational corporations, and customs reforms will all be integral to the sweeping changes that are mandatory if world trade is to be unshackled from current impediments, and let fly for the greater good of world communities. It is a serious issue because it is materially affecting growth in a negative way in many economies that are trying to raise the living standards of their respective populations. The panel will attempt to define a specific set of actions to be taken, and by whom. It will also introduce the audience to new tools that will smooth the flow through Customs authorities around the world, and so improve the cost and time efficiency of world trade.
11:00 – 12:15 PANEL 8: Leaders’ Forum – CEO perspectives on enterprise supply chains.
A chance to hear what visionary leaders of some of our best known global companies think about the role of their corporate supply chains in driving commercial success. From Asia to Latin America, entering high-growth markets has been a primary focus, but many executives are now debating how to best scale their operating models and sustain their success. Regardless of the size or presence of the company, growing globally can be tricky. Join this panel of C-level executives as they share their views regarding how supply chain capabilities have impacted results, and where the next wave of growth will most challenge their organizations. Learn how market leaders are leaning on their supply chain leadership to create greater flexibility and agility for sustainable competitiveness. If you are looking for perspectives that will give you better examples of the value of supply chain creates for your CEO and other senior management, this is a session is not to be missed.
12:20 – 13:30 PANEL 9: Achieving a ‘social license to operate’ in sustainable-sensitive operating environments.
Increasingly, consumers of fmcg products are putting pressure on retailers, manufacturers, and upstream processors to know more about the ingredients that go into the products they buy. The demand for ‘traceability’ is driven by social responsibility among consumers, and reinforced by the efforts of other activists such as Greenpeace, all of who have an underlying objective of sustainability and corporate social responsibility.
We have gathered a panel that represents all sections of the supply chain, and are prepared to collaborate to find a solution to the conundrum of traceability. In particular, palm oil will come under focus because it is clearly in the sights of the activists. And if some changes are possible at a price, sho foots the bill? The consumer; the manufacturer; the processor; or the original supplier of the commodity under review?
13:30 – 14:30  Lunch and relax, Banquet Foyer
14:30 – 15:40 PANEL 10: Developing strategic partners in enterprise supply chains – a special case of ‘alignment’.
One subset of the Gattorna behavioural segmentation methodology as developed in the field has been the identification of those parties (demand-side or supply-side) who have genuine ‘collaborative' values, and prefer to work in partnership for mutual benefit. This panel brings together buyers and sellers in various industries to exchange experiences in this regard, and share with the audience the benefits achieved.
15:40 – 16:00 Afternoon tea/coffee break and socialise ideas, Banquet Foyer 
16:05 – 17:10
PANEL 11: Case studies in the successful application of 'dynamic alignment' principles to supply chain design and operation – lessons learned.
The Dynamic alignment model has been under development by John Gattorna and colleagues for 25 years, and the results are starting to show through. This panel is comprised of senior executives who have applied dynamic alignment’ principles to the design and operation of their enterprise supply chains, mostly resulting in a quantum improvement in performance. From DHL in Taiwan to Schneider Electric in Asia Pacific to Unilever in Indonesia, you will hear first-hand about this new and radical way of extracting value from the Firm’s activities.
17:15 – 18:15 PANEL 12: The impact of ‘conscious capitalism’ on the design and operation of enterprise supply chains.
The enlightened view of contemporary supply chains is that they are driven by people [rather than technology and asset utilisation as often thought]. These people come in various forms: customers and consumers, suppliers, employees and leaders in the business, and various other stakeholders in the operating environment- the wider community, investors, and government. So there is immediate overlap here with the notion of ‘conscious capitalism’, where all the same stakeholders are present. This panel will discuss ways that we can consciously design and operate our enterprise supply chains to create requisite value for all stakeholders, inside and outside the enterprise. Our premise is that if we can achieve this, all stakeholders will be satisfied, and the resources used will be optimal.
18:15 - 18:35 A final word: Dr Mark Doctoroff
18:35- 18:55 Words of appreciation: Dr John Gattorna
18:55 - 19:00
Announcement: 2017 Summit in Sydney, to be held in the new Frank Gehry designed UTS Business School Building – Prof. Roy Green, Dean, UTS Business School Sydney
19:00- Close
20:30 - 23:30 Gala Dinner at Dionysos Restaurant: Special Guest Speaker, Dr. Parag Khanna, Global Strategist and Best-Selling Author

Title: Living in a borderless world
Supply-demand networks have become more than instruments of fulfilling market transactions. They are evolving into an organizing principle for global society. Urbanization, migration, devolution, special economic zones and other phenomena are all evidence of the drift away from a Westphalian world of nation-states towards a ‘supply chain world’, otherwise known in some quarters as the ‘Independent Republic of the Supply Chain, that spans borders and knows no boundaries.. How can we reach and fulfil the potential of this scenario? And what are the consequences that we must guard against? 
Day 3: Thursday 1 October 2015
 10:00 – 13:00

Optional Tours

1. Join-in Athens guided walking tour //  3 hours //  Cost €40.00  //

2. Join-in guided tour Acropolis Museum + Acropolis  // 3 hours // Cost €40.00 //

3. Join-in Athens guided Food and Culture Walk  //  3 hours // Cost €55.00  //

4. Tour of The Stavros Niarchos Foundation Cultural Center  (under construction)